Built-in CRM integration — no Zapier required

The only WordPress form plugin with a built-in CRM

Every SkunkForms submission automatically creates a contact in SkunkCRM. No Zapier. No webhooks. No manual exports. Install both plugins and it just works.

Form submission
SkunkForms
Contact created
SkunkCRM

Most form plugins stop at the submission

When someone submits a contact form on your WordPress site, what happens next? For most WordPress users: submission lands in a database table, you get an email notification, you log into your site, find the submission, and manually copy the details somewhere.

That “somewhere” might be a spreadsheet, a separate CRM, or just your inbox. Every step is a chance for the lead to go cold, get lost, or never get followed up on.

SkunkForms knows about SkunkCRM

When you install both plugins, they find each other. There's nothing to configure. Every SkunkForms submission:

  • Creates a contact in SkunkCRM with all submitted fields mapped automatically
  • Assigns tags based on which form was submitted
  • Can trigger a deal creation in the pipeline
  • Can trigger follow-up tasks or email sequences

You don't write a webhook. You don't set up a Zapier zap. You don't export CSVs. The form submission IS the CRM entry.

Two minutes. Seriously.

No developer required. No API credentials. No integration platform.

1

Install both plugins

Download SkunkForms and SkunkCRM from WordPress.org. Both are free.

2

Create a form

Build your form in the SkunkForms drag-and-drop editor.

3

Enable CRM Sync

In form settings, flip the CRM Sync toggle. That's a single click.

4

Map your fields

Accept the auto-mapping or adjust any field manually. Takes 30 seconds.

5

Publish

Done. Every submission now creates a contact in SkunkCRM automatically.

What gets synced

Standard fields are mapped automatically. Custom fields can be mapped manually in under a minute.

Form FieldCRM FieldNotes
First NameContact First NameAuto-mapped
Last NameContact Last NameAuto-mapped
EmailContact Email (primary)Auto-mapped, deduplication active
PhoneContact PhoneAuto-mapped
Custom fieldsMap manuallyFull custom field support
Form nameSource tagApplied automatically
Submission dateCreated dateApplied automatically
UTM parametersLead sourceIf UTM tracking enabled

Beyond the basics

The integration handles the simple case out of the box. It also handles the complex ones.

Deal creation on submission

Set a form to automatically open a deal in your SkunkCRM pipeline when submitted.

Tag-based routing

Use conditional logic to route submissions to different CRM tags based on answers.

Deduplication

SkunkCRM checks for an existing contact with the same email before creating a new one. Resubmissions update the existing contact rather than creating duplicates.

Activity timeline

Every form submission shows up in the contact's activity timeline in SkunkCRM.

How the alternatives stack up

Most teams cobble together a form plugin, an automation tool, and a CRM. You don't have to.

ApproachCostComplexityReal-time?
SkunkForms + SkunkCRMFree2 minutesYes
WPForms Elite + HubSpot$299/yr + HubSpot30+ minutesYes (with delays)
Any form plugin + Zapier$0-199 + $20-50/mo1-2 hoursNear real-time (5 min delay)
Manual export/importAny form pluginDaily/weekly manualNo

Who uses it

From freelancers to agencies, the integration fits any site that captures leads.

Freelancer

I have a contact form and a quote request form. Both sync to SkunkCRM. I can see every lead in one place and move them through my pipeline.

Small e-commerce

We use SkunkForms for our trade account applications. Every application creates a contact in SkunkCRM with a deal in our Trade Account pipeline. Nothing falls through the cracks.

Agency

We build every client site with SkunkForms + SkunkCRM now. It's a 10-minute setup and the client gets a real CRM out of the box. No more 'where do my form leads go?'

Get the integration today — both plugins are free

No account required. No SaaS subscription. Install on your WordPress site in under five minutes.